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CAFÉ AROMATIQUE: A FEAST FOR THE SENSES AT SM AURA


Everyone has a signature fragrance or go-to coffee to set the mood and energy for the day, but there’s always something special about discovering a new spritz or brew. Mallgoers can experience both as SM  Aura brings together the finest fragrances and specialty coffees in Café Aromatique, a coffee and fragrance festival set to stir and delight the senses.

Coffee and fragrance enthusiasts are in for exciting treats and promotions with the festival’s partner establishments: Deuces Coffee, Est Japanese Cafe, Yardstick, pop-up café Subtle Coffee, together with SM Beauty, LOOK at Me, Clinique, Estee Lauder, and Jo Malone London. 



Coffee connoisseurs and curious beginners were recently seen enjoying Café Aromatique’s Coffee Cupping sessions hosted by Deuces Coffee over the weekend. Coffee cupping is a globally standardized method for assessing the fragrance, aroma, and flavor of coffee. The session was a wonderful way for participants to learn about different coffee profiles, enhance the palate, and appreciate the delicate nuances of coffee. 



Likewise, internationally trained perfumer and fragrance specialist Bernadette Lim shared her passion for perfumes at an exclusive Sniff Session, taking participants on a fascinating sensory journey into the world of fragrances. 


Find your new signature scent and build your fragrance wardrobe during the festival, or go on your own fragrance tour at SM Aura, a haven with iconic brands and cult favorites all under one roof. With every purchase of a full-sized perfume bottle, shoppers will also receive a sweet surprise from Kevin Ong Patisserie, Panaderro, and a cup of some of the finest brews from Café Aromatique’s partner cafes.



Whether it’s the comforting aroma of a beloved brew, or the exhilarating scent of a coveted perfume, indulge in a feast for the senses at Café Aromatique ongoing until August 5, 2024, at the Upper Ground Level Atrium, SM Aura.

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